What is a G4G 2.0 Marketing Lead?

The G4G 2.0 Marketing Lead helps spread the word about the program. This key team member collaborates with installation assets to create and execute a marketing campaign. They also oversee and manage printed marketing materials such as posters, table tents, brochures, and signage.

What skills or knowledge should the Marketing Lead have?

The Marketing Lead should be interested in marketing aspects on print, digital, and social media platforms. Creative minds welcome!

What training should I take as the Marketing Lead?

Marketing Leads should attend in-person training as conducted by their Team Lead or Staff Trainer. Online training isn’t required.

What if my local G4G team is small and we don’t have personnel to dedicate to marketing?

All facilities have different staffing and operating models, so your local Marketing Lead can also be the Team Lead or Administrative Lead.